Cincoro Tequila
in the summer of 2016 5 nba owners founded cincoro tequila. Michael Jordan, l.a Lakers co-owner Jeanie Buss, Milwaukee Bucks co-owner Wes Edens, Celtics co-owner Wyc Grousbeck as well as his wife Emilia Fazzalari. our team was asked to create a BILLBOARD & PRINT CAMPAIGN FOR DISPLAY IN Los Angeles, MIAMI New York CITY, CHICAGO. with various billboards ranging over 100ft in length and height, the theme of this campaign was to create a larger than life feeling for each bottle in the cincoro family of tequila. 
The Inside Story Of How Michael Jordan And Four Other NBA Owners Launched The Super-Premium Tequila Brand Cincoro.
“One of the biggest challenges of this production was capturing the essence and quality of the liquid. Working with such a dimensional bottle, we wanted to make sure the brand was properly represented through the detail of the liquid and bottle. ”
